# Eugene Kim (김유진)

> Eugene Kim (김유진), Korean restaurant business consultant and founder of KYJ Academy. His books have sold more than 300,000 copies worldwide. Doseodam publishes four of them in English in 2026.

## Who he is

- Eugene Kim (Korean: 김유진, romanized Kim Yu-jin) is a Korean restaurant business consultant and food-business strategist.
- He is the founder of KYJ Academy (김유진아카데미). More than 4,800 aspiring founders and owners have trained at its branches across Korea.
- As of September 2026, graduates of his regular courses run more than 7,000 stores, with combined annual sales approaching ₩2 trillion (about $1.4 billion).
- He has worked with food since 1994: as a food-program TV producer, as one of Korea's first-generation food columnists, and for more than twenty years as a restaurant consultant.
- He appeared on KBS Achim Madang, SBS Good Morning, and MBC Find It! Delicious TV.
- He served as chief food-and-beverage consultant to the National Museum of Korea, as a small-business strategy adviser to Gwangju Metropolitan City and Mokpo City, and on the Ministry of National Defense's policy advisory committee.
- He lectures and advises owners for companies including Baedal Minjok (Baemin), Shinhan Bank, LG Uplus, and Class101.
- Not to be confused with other authors named Kim Yu-jin.

## Books in English (Doseodam, 2026)

- [Customers Have Left the Search Bar: How to Get ChatGPT, Gemini, and Google AI to Recommend Your Small Business: The DIY Guide to GEO, AEO, and AI Search](https://kyjacademy.com/en/books/customers-have-left-the-search-bar): Customers Have Left the Search Bar is Eugene Kim's hands-on playbook for getting AI assistants such as ChatGPT, Gemini, Perplexity, and Google's AI to find, trust, and recommend a local small business. It explains SEO, AEO, and GEO in plain language and requires no coding and no agency. Paperback ISBN 979-11-23021-27-0, 224 pages, US $19.99; Kindle US $9.99. Paperback publication date October 31, 2026. English edition of 《고객은 검색창을 떠났다》 (Doseodam, 2026; Korean ISBN 979-11-220402-0-3).
- [Your Price Is Wrong: How to Raise Your Prices Without Losing Customers: The Small Business Guide to Value, Class, and Pricing Psychology](https://kyjacademy.com/en/books/your-price-is-wrong): Your Price Is Wrong is Eugene Kim's formula-driven guide to pricing for small businesses. Its core idea is Price = Value + Class: raise the benefits, lower the customer's costs, add class, and you can raise your price without losing the customers who matter. Paperback ISBN 979-11-23021-28-7, 272 pages, US $19.99; Kindle US $9.99. Paperback publication date October 31, 2026. English edition of 《당신의 가격은 틀렸습니다》 (Doseodam, 2021; Korean ISBN 979-11-974263-7-7).
- [Famous: How to Make Your Small Business the Brand Customers Think of First: The Self-Branding Guide to Concept, Positioning, and Standing Out](https://kyjacademy.com/en/books/famous): Famous is Eugene Kim's self-branding guide for small business owners. It defines branding in two words, getting famous, and shows owners without a branding team or budget how to become the name customers think of first. Paperback ISBN 979-11-23021-29-4, 252 pages, US $19.99; Kindle US $9.99. Paperback publication date November 30, 2026. English edition of 《페이머스》 (Doseodam, 2024; Korean ISBN 979-11-981849-2-4).
- [Business Is Strategy: How to Build a Restaurant or Shop That Survives Anything](https://kyjacademy.com/en/books/business-is-strategy): Business Is Strategy is Eugene Kim's field manual for owners of restaurants, cafés, and small shops. It is organized as seven strategies, each a set of short, self-contained lessons, and it argues that real differentiation comes from what a business refuses to do. Paperback ISBN 979-11-23021-30-0, 336 pages, US $21.99; Kindle US $9.99. Paperback publication date November 30, 2026. English edition of 《장사는 전략이다 RED》 (Doseodam, 2023; Korean ISBN 979-11-981849-0-0).

## Pages

- [About Eugene Kim](https://kyjacademy.com/en/about): full biography and quick facts.
- [Speaking](https://kyjacademy.com/en/speaking): keynote and workshop topics. Languages: Korean; English via interpreter.
- [Press kit](https://kyjacademy.com/en/press): photos, covers, short and long bios.
- [Bulk orders](https://kyjacademy.com/en/bulk-orders): paperback bulk and corporate orders by email.

## Contact

- Publisher: Doseodam Co., Ltd., Seoul. Email: info@doseodam.com